Love this pic, late 2024, me writing the storyletter in Chian Mai, Thailand
This is the end, but it’s not goodbye.
Funny, a couple of months ago, I said it was time to call it.
Stop writing. Move on.
And while I had made the decision to quit, the habit was so strong. The writing streak,
I didn’t want to lose it.
This weekly mail might have been just another email in your inbox, but it was life-changing for me.
Writing every week was about commitment and craft.
After almost 100 weekly Storyletters, I feel I want a change.
Everything serves a purpose, and this version of the Storyletter has come to an end.
During this period, I have visited over 20 locations around the world, lived in Thailand and Vietnam, met my now girlfriend, moved back to Israel, and so much more.
Writing every week helped me reorganize my business, which is growing exactly how I wanted it to.
But more than anything, with the AI revolution, it helped me launch ideas I had been sitting on for years.
Sadly, we have finite time, and I need to refocus.
While I would love to launch another newsletter, I can't.
Between talks and workshops, client work, and life, I need to make choices.
This Storyletter helped me during rough times, when all I had was this weekly sit-down with myself to reflect and think about my craft.
One thing I could not expect?
A new book draft.
It will be a compilation of the 52 best learning experiences from the Thoughts segments.
I have already crafted 21 of them into short business lessons.
The idea is that every week, readers will be able to implement a small storytelling technique.
If you implement these over a year, your business will look completely different.
One thing I could do better?
While I'm a huge fan of building in public, it felt like I was afraid to share everything.
Hope to correct that soon.
What's next?
I am finally launching Stook next week.
With about 15 startups on the waiting list and long days of design and development behind me, this feels amazing.
That someone like me can build a dream, an idea, and publish a fully working platform.
What will focus look like?
Startup and business founders.
Helping them scale using storytelling techniques in a more practical way.
I promise to pop up once in a while here with some cool milestones.
Feel free to follow my journey as I scale Stook on Twitter.
Thank you for being here.
For supporting, replying, opening, and reading.
I'll see you on the other side.
Nir Zavaro